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1)Transactional SMS – Transactional sms are also known as informative sms.
This service can be used by Organizations to communicate with their customers, send notifications and for internal communication.
2) Promotional SMS – Promotional Sms are also called marketing sms. SMS containing advertisement that explains about the product/service information sent to thousands of people. It can be send between 9am to 9pm. These SMS’s are received on Non DND numbers.